In 2009, VERAET introduced the world's first luxury watch care products. Later in 2014, VERAET re-branded its product line to 'WristClean.' To this day, VERAET serves as the parent company and holds plans to add to its entrepreneurial projects.
While the WristClean brand has continually improved on its products, including formula enhancements, they are the same products sold under then name VERAET. Same products. New name.
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